When I was searching for examples of bikes from the '70s that featured early versions of disc brakes, I happened upon this short film, The Great American Bike Tour.
|Got to love the patriotic motif.|
|Penney's made sure to get several close-up shots of the new disc brakes, including a scene with a sponsor describing the brake's benefits to a fresh-faced rider.|
|The participants dip their back wheels into the Atlantic at the beginning of their adventure.|
|Totally befitting the times, the film is full of these '70s video effects, montages, and really cheesy music.|
|The group stops off at a shopping mall to promote riding safety as the kiddies look on.|
|Arriving at the Pacific (now in matching track suits) the riders rush to dip their front wheels.|
|Close the film with a shot of one of the bikes as the riders celebrate their achievement on the beach. Does anybody else think that looks like an awkward bike setup for a cross-country ride?|
|I love re-living my youth with these '70s era graphics.|
It's sort of interesting to think of all the attention that bicycle riding was getting in these right-after-the-bike-boom days. I'm sure that the gas-crunch helped with that. Keep in mind that this little promotional exercise just barely preceded the huge Bikecentennial tour of 1976. I wonder if any of the participants in this tour went on to do Bikecentennial as well?
If they did, I hope they got better bikes.
If you've got about 15 minutes, you can watch The Great American Bike Tour right here, courtesy of YouTube user Sam Handelman, who was one of the riders.